Playing For Keeps. Recently appointed to conduct an auction for the second time, I was eager to see the result and compare the two. From the outside looking in nothing noteworthy had changed; agent, market and marketing budget remained largely the same. First time around with four registered bidders, the property was passed in. Second … Read More
Author: Wayword
Why Auction?
Why Auction? Over recent times we have noticed that with strong market conditions comes downward pressure on auction volume. Why? One theory is, while stock is tighter, more agents compete at the point of listing and all agents know, the more competition, the less likely they’re getting the listing the way they want it – … Read More
Behind the Success
Behind the Success Our first major auction weekend for the new year yielded one of the most successful in my 12-year auctioneering career. Selling under the hammer in excess of 20 million worth of Sunshine Coast Property, plus another 5 million prior and post auction. From a market observers point of view you would say … Read More
The Real Estate Sleep Out 2019
The Real Estate Sleep Out 2019 Every night over 40,000 Aussies, under 25, sleep without a permanent roof over their heads. As an industry it is our job to put roofs over the heads for those with the resources. But what about those without the means for this most basic of human needs. This coming … Read More
State of the Market
State of the Market Complete this sentence, how’s the… ? We believe there is a better question – how’s your state? Agents in ‘peak state’ don’t question the state of the market, they understand the market just is. These agents recognise that our game is a game of energy and know the agent with the … Read More
Summer Bodies
Summer Bodies A flurry of auction bookings for the early weeks of spring have revealed some agents are busy preparing for the traditional spring selling season. These agents are doubling down on past clients, database management, and capitalising on the increased attendance at open homes to engage with future sellers. It’s clear that the properties … Read More
Win, Lose or Draw
Win, Lose or Draw. The best way to predict the future is to create it yourself. As business people whose chosen business just happens to be real estate, we are fortunate enough to create our own destiny. For agents that adapt, our businesses are drought proof. ‘Tough’ markets are a state of mind, let the … Read More
Inventory Days
Inventory Days. In business, inventory days is a major factor; shorter time frames increase cash flow, reduce resources required to move stock and maintain high energy in the company. In most markets, days on market are increasing, combating this requires a deeper look into our current processes. Carry more stock, while simultaneously having an effective … Read More
Are You Qualified?
Are You Qualified? Qualification of the buyer is a fine line to tread. Qualify too much and you’ll have no one left, under qualify and the buyer could sabotage your day. We see it regularly, a family with intentions to purchase beachside end up purchasing acreage. It’s not the cringe-worthy saying ‘buyers are liars,’ they … Read More
Get On Board?
Get On Board? Inside the dynamic of any typical day in real estate there are many forces at play. From the broad sweeping economic factors to agent quips suggesting unachievable returns. As the days of the campaign roll by it is inevitable we jump on board the emotional rollercoaster with both buyer and seller. As … Read More